Snehal khanna Blog

LATEST NEWS : Baba Ramdev-led Patanjali Ayurved today announced its foray into e-commerce for its FMCG items, partnering major players in the space, including Amazon and Flipkart, and targeting over Rs 1,000 crore this year itself. The Haridwar-based company said it has partnered eight players, which also include Grofers, Shopclues, BigBasket, 1mg, Paytm Mall and Netmeds, through which its entire range of products would be available online. Besides, Patanjali said it will also expand into new product segments such as bottled water through brand 'Divya Jal' and apparels and footwear under the brand name 'Paridhan' this year. "Online mechanism aims to provide convenient and efficient options along with extension of traditional retail market", said Baba Ramdev. He further added: "We are targeting sales of over Rs 1,000 crore this year and would try to have more than that as we have just started now". The Haridwar-based company had started...

Hinglish borrows parts of both languages, including the grammar LATEST NEWS : The US e-commerce firm is beginning to ship Echo speakers in India this week, about a year after bringing them to foreign markets like the UK and Germany. In that time, teams of linguists, speech scientists, developers, and engineers have given a decidedly local makeover to the Alexa virtual assistant that powers the speakers. This Alexa uses a blend of Hindi and English and speaks with an unmistakably Indian accent. She knows Independence Day is August 15th, not July 4th, and wishes listeners “Happy Diwali and a prosperous New Year!” She also refers to the living room as ‘drawing room’ and can add jeera (cumin), haldi (turmeric) and atta (flour) to your shopping list. Then there are her cricket jokes. (Don’t ask.) “We wanted our devices to talk, walk and feel Indian,” said Parag Gupta, head of product management for Amazon Devices in India. “Alexa is not a visiting American, she has a very Indi...

This collaboration is an effort to tap college students and first-time PC buyers Latest news : E-commerce marketplace Flipkart on Monday announced that it has collaborated with HP, Intel and Microsoft so that consumers can buy HP Intel Core i3 Windows 10 laptop for Rs 36,000 at Rs 999 per month by availing a 36-month EMI option. This collaboration is an effort to tap college students and first-time PC buyers. Flipkart has also partnered with ICICI Bank and CitiBank to provide hassle-free financing options to consumers. "With Flipkart's wide market reach combined with an industry-first affordable 36-month EMI option, we are certain that this offering is a winning combination and will strike a chord with our customers reinforcing our undisputed position as laptop market-leaders in the country," Amitesh Jha, Vice President - Electronic Devices at Flipkart, said in a statement. The initiative enhances Flipkart's wide selection of laptops curated for its...

The additional 14 fulfilment centres will bring the total to 41 centres for Amazon in India Amazon India is doubling its storage capacity with the addition of fourteen new fulfilment centres this year as it looks to cater to a growing base of Prime customers who demand expedited shipping. The company says the expansion will create an opportunity for the employment of around 5,000 individuals, spread across its 14 new centres. This figure will not include the temporary workforce Amazon hires to fulfill increased order demand during festivals and sales. Read this: Gaining in translation: Language users are blowing up internet in India "We've continued to expand our network over the past three years. For Prime customers, this growth in fulfilment centres enables them to get deliveries faster. So as the Prime customer base in India grows bigger they will be able to benefit from this," said Akhil Saxena, Vice President for Customer Fulfilment at Amazon Indi...

      Early-stage investors said to be 'livid' over valuation at which SoftBank wants to exit Snapdeal The plot only gets thicker from here, as even after multiple rounds of talks, Softbank has not been able to convince the early-stage investors in Gurgaon-based Snapdeal for a sale which would help the Japanese major exit from the company. According to four sources privy to the developments, while early-stage investors in  Snapdeal  – Kalaari Capital and Nexus Venture Partners – are confident of the company's present business plan and want it to go for an initial public offering (IPO) in the next two years, Softbank wants to immediately sell its stake and hedge its bets in other e-commerce ventures, something which has caused a major rift between the two parties. Read this : Tiger Global sinks teeth into Flipkart, Snapdeal merger Also, according to sources, while Softbank is trying to sell its stake in Snapdeal, where it is the biggest shareholde...